The Ryder Cup was the star of the show at the International Golf Travel Market in Cannes when it went on display on the European Tour Properties stand.
Iain McInally, Head of Operations at European Tour Properties, said: “IGTM is a hugely important event for us. It’s the single largest marketing initiative we undertake during the year and for all our venues to be exposed to all the tour operators and golf travel experts makes it a fantastic platform.”